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About New Balance

New Balance, founded in 1906 by William J. Riley in Boston, Massachusetts, began as the New Balance Arch Support Company, focusing on orthopedic footwear to enhance comfort and stability. The brand's innovative approach stemmed from Riley's observation of chickens walking with perfect balance, which inspired his design of a three-point arch support system. Over the years, New Balance evolved from producing arch supports to becoming a prominent player in the athletic footwear market, known for its commitment to quality, comfort, and performance across various sports and lifestyle segments.

Frequently Asked Questions

1. What sizes does New Balance offer?
New Balance offers a wide range of sizes, including various width options (narrow, standard, wide) across many models to accommodate different foot shapes.

2. Are New Balance shoes suitable for running?
Yes, many models are specifically designed for running with features such as enhanced cushioning, support, and traction tailored for various running styles.

3. How do I care for my New Balance shoes?
To maintain your New Balance shoes, it's recommended to clean them regularly with mild soap and water. Avoid machine washing unless specified by the care instructions on the label.

4. Where are New Balance shoes made?
While New Balance has manufacturing facilities in several countries, including the United States and the United Kingdom, they emphasize domestic production for certain models to ensure quality control.

5. Can I return or exchange my purchase?
Yes, New Balance has a customer-friendly return policy that allows returns or exchanges within a specified period if the product is unworn and in its original packaging.

New Balance continues to thrive as a leading athletic footwear brand by staying true to its roots while embracing innovation and sustainability. Its commitment to comfort, fit diversity, and performance makes it a favorite among athletes and casual wearers alike.